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Marketing Manager

Adexen

Nairobi, Kenya

Job description

Job Introduction

    Adexen was mandated by a multinational FMCG corporation to recruit an experienced Marketing Manager for its operations. The position is based in Nairobi.

Responsibilities

    • Define and execute the marketing and communication activities according to the group marketing plan
    • Market segmentation (on multiple criteria) and develops marketing and brand strategies to address the segments.
    • Lead the marketing campaigns, evaluate the marketing performance metrics
    • Coordinate all marketing activities to generate leads
    • Collaborate with other teams to promote group products
    • Inform clients and prospects of products and services through creative marketing strategies
    • Track performance of all marketing campaigns
    • Drives Customer activation, experience, engagement, and brand architecture.

Desired Skills and Experience

    • Bachelor's degree in sales & marketing from a recognised University
    • MBA is a plus
    • Min 6+ years experience in a similar senior marketing role within an international organisation
    • Extensive experience in FMCG industry is required
    • Strong verbal, written, and organizational skills
    • Strong marketing background with excellent communication skills and attention to detail
We thank all applicants however only those selected will be contacted.

Industry

FMCG

Job Seniority

Manager

Job Category

Marketing

Employment Type

Full time

Experience

5 - 10 years

Skills

Brand Communication, Brand Development, Marketing Strategy, Leadership, Communication, Marketing, Team Management

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