The two main fashion labels that comprise the House of Deola are “Deola” and “Clan”. In addition there are a number of sub-brands as well as independent fashion projects.
The “Deola” label, the name simplified to just the first name of the designer (previously Deola Sagoe) has Deola Ade Ojo at the helm. The focus of this label is Haute Couture / bespoke fashion design, as well as Bridal ware and occasion fashion.
Teni Sagoe leads the Clan label with her sisters, Aba and Tiwa Sagoe. This label focuses on ready to wear, contemporary fashion trends and casual fashion items.
Although both labels do appeal to women across demographic groups depending on the dress requirements, the labels do have fairly differentiated customer bases. Additionally the price points for the labels further differentiate their audience, Deola generally being for special occasions whereas Clan fashion is often used as work wear.
Details matter… Being detailed in our process and in our product is widely recognized the way of our brand whether that is a Deola garment or a Clan garment. People can trust in that.
